David J. Danto
Principal Consultant,
Collaboration/ AV / Multimedia / Video / UC
Dimension Data
Director of Emerging
Technology
Interactive
Multimedia & Collaborative Communications Alliance
eMail:
David.Danto@DimensionData.com Follow Video &
Technology Industry News: @NJDavidD
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Things I Miss About Business Travel…
Walking
through the airport this morning I looked at my
smartphone and saw the empty seat next to me disappear. Of course the plane is full, the airlines
have cut back flights so much that every plane is full. It started me thinking about how much I miss
business travel the way it was years ago.
As an “elite” traveler I could walk up to the gate agent and politely
ask if the seat next to me could be “blocked” so I’d have some more room. Often times they’d block the whole row for
me. In those days people could typically
fly at their convenience – with flights on the hour between most popular
destinations. Today, we fly at the
airline’s convenience – whenever they feel they can sardine-in a full plane – with smaller seats and less room for
baggage.
Now don’t get me wrong – I’m not one of
those guys constantly crying about how much I miss the “good old days.” I’m fully aware that advances in things like
medicine and technology have made this point and time in history one of the
best to be alive – and I appreciate how lucky I am just about every day – but
the business travel experience today compared to ten or twenty years ago…well,
just sucks. Rather than dwell on the
greed of the people in charge or the economic or societal conditions that lead
to where we are, my thoughts today drifted to the things I just plain
miss. Some of them only made travel
bearable or easier - while others made it a downright a fun experience. Here’s what came to my mind (in no particular
order.)
When my boys were very young we would
sometimes travel the fifteen minutes to our local airport and spend time in the
club for no reason at all. They would
grab some Milano
cookies or name-brand chips and stand at the big window gazing at the big
jets as they taxied out and zoomed-off into the horizon. It was a fun way to pass a few hours, and
certainly added to the value of club membership. Now of course no one goes to the airport
unless they absolutely have to. You
can’t get past security without a ticket or a special dispensation of some sort
– and even if you could, the airport isn’t a fun place anymore. Everyone you see there is pissed-off about
something - like how they’re being treated as passengers, or how their
management treats them as airline workers, or the fact that they have to be
searched and prodded by security people that are overworked, underpaid (and
generally underqualified to be working as security officers), or any one of a
thousand other things. Heck, even the
name-brand packaged snacks are gone from the clubs, replaced by flavorless pita
slices or crackers and soup and hummus that are so spiced-up that you could use
them to start campfires.
While I’m on the subject of food, what
in the world has led to the belief that if the airline food doesn’t burn a hole
in your tongue that it’s not a quality meal?
The (very) few upgrades I’ve seen this year have really only carried the
benefit of a larger seat. I don’t drink
on flights, and the food has been a selection of all the things I’d never eat
if you paid me to – like peppers wrapped in cuscus with chili sauce…or
blackened seafood pepper gumbo…or spicy beans in eggplant-ish froth with a hot
barbecue drizzle. Gosh, what ever
happened to a piece of chicken or a steak?
Are people’s taste buds so deadened from smoking and/or the altitude
that we need to light a chemical fire to inedible swill and pretend its
dinner? Definitely not the same as it
was years ago. Upgrades were always good
for knowing that you’d be fed on the plane so you didn’t have to buy dinner at
the airport. Now you need to bring a
sandwich if upgraded anyway just to ensure you have an edible meal that won’t
set off the smoke alarms.
Speaking of upgrades, do you remember
when you got them by using paper certificates – and on those occasions that the
airline forgot to take the paper you could use them all over again. That was definitely wayyyy
better than the system the airlines use today.
Even without the forgetful/mistake the upgrade process was something the
flyer controlled. Now elite flyers have
no control (unless we want to pay cash.)
All we get with the promise of “unlimited upgrades” is really unlimited
placements on an upgrade list that never clears anyone but the people in
position one or two. Why should the
airlines fulfill their promise of an upgrade to elite travelers if they can
sell that seat for a handful of twenties to the next guy that checks-in on a
kiosk? The whole concept of upgrades,
mileage earning, and mileage spending are a shadow of what they used to
be. “Rare” is the most accurate term to
describe all of it nowadays. Upgrades are
rare, earning the amount of miles that we used to is rare, and getting a frequent-flyer-mileage
ticket at the “saver” award level is rare - and I hate that they call them
“saver” awards. They should really call
them “promised” or “advertised” redemption levels and call the other ones “gouged”
redemption levels instead of “standard” – that’d be more accurate.
In addition, it’s not just the amenities
and benefits that were better before today.
Moving through most airports used to be a breeze - as the floor moved
for you. All the futuristic movies and TV
shows we saw with moving walkways were apparently overly optimistic. Airlines and airports are removing those
conveniences for weary travelers and replacing them with more concessions stuck
right in the way of where we want to walk.
Even getting to the gate isn’t as easy as it used to be.
So the next time you are traveling
through an airport, think about all the things that are not as good as they
used to be and send me a note. I’ll add
them into a future blog – and we can all keep hoping that the industry has
finally hit bottom on passenger experience.
This article was written by David Danto and
contains solely his own, personal opinions.
All image and links provided above as reference under prevailing
fair use statutes.