David J. Danto
Travel thoughts in my
own, personal opinion
eMail: ddanto@IMCCA.org Follow Industry News: @NJDavidD on
Waterproof Tea-Bags For Travel– April 2025
We frequent travelers see many things differently than
most normal human beings – even things that couldn’t be more useless.
Some people look at airline apps to see if their
flight is on time. We look to see if
there are any empty seats next to us in our row. We don’t check the weather at our destination
to decide what to pack – we check what terminal our connection is in to see how
fast we’ll need to run. But the king of
all perception variances has to be the so-called “priority” tags on checked
luggage.
I spent most of my flying career adamantly against
checking a bag. Anything that was out of
my view might get lost or delayed – and on quick business trips, that’s
definitely something to avoid. But as
I’ve gotten older, added more leisure travel, and generally needed to carry
more stuff (as older people tend to do), I’ve started checking bags more
frequently. Like many other elite,
frequent travelers, I always ask for the “priority tag” to go on my checked
bags. Honestly, I have absolutely no
idea why.
Decades ago, airline ramp staff would actually look
for the bags with these tags and pull them out to go to the carousel first. I honestly can’t remember a time in the past decade
or two when that’s actually happened – not once. These tags are, for all intents and purposes,
useless – good for nothing other than stroking the ego of travelers who feel
entitled to them.
It’s like everyone in the kindergarten class getting a
shiny gold sticker just to feel special – a lovely gesture with absolutely no
real value.
If you want to play a different kind of drinking game,
go hang out at the baggage level of your nearest hub airport and take a shot
every time someone mutters out loud “so much for the priority tags” as luggage
begins to emerge on the belt.
I wonder how many of these tags are printed each year. It has to be thousands, if not millions…at
least a forest or two in my lifetime. That’s
a hell of a lot of brightly colored, laminated paper to be completely ignored
by the people who are supposed to care about them.
So why do we still ask for them when we check our
bags, as every elite traveler inevitably does? Maybe it’s FOMO. Maybe it’s the 1-in-a-5,000 chance that it’ll
actually work. Or maybe – more simply –
it’s one of the last few things the airlines haven’t taken away from us yet. Yes, it’s meaningless. But it’s our meaningless. And we’re clinging onto it with both hands.
I suspect that as soon as we walk away from the
counter, the airline staff are giggling behind the scenes. I mean, I would be. Watching someone demand that a specific color
of plastic be attached to their Samsonite just to make them feel a little more
important? That's comedy gold.
At the end of the day, the priority tag is the
waterproof tea bag of travel – an idea that looks purposeful, feels elite, and
accomplishes absolutely nothing. But we
keep using it anyway. And if that’s not
the perfect metaphor for modern flying, I don’t know what is.
This article was written by David Danto and contains solely his own, personal
opinions.
All image and links provided above as reference under
prevailing fair use statutes.
Copyright 2025 David Danto
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As always, feel free to write and comment, question or
disagree. Hearing from the traveling
community is always a highlight for me.
Thanks!